Saturday, September 20, 2008

An Introduction



In January of 2008 I was visiting Windmill Ranch Vineyard (pictured at left), tasting wine with Keith Saarloos and talking about farming, grape growing, and wine in general. I spoke of my 20 year plan to be a winemaker, and Keith (Big Saar as he's known around Silverlake Wine) told me he would make it happen this year. Thus AM/FM was born.

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Benoit Le Pennec designed the logo for AM/FM. Inspired by radios of the 30's, 40's, and 50's that played such a huge role in peoples lives before TV. Fireside Chats, The War Of The Worlds, Hindenburg. Post-Depression America connected with the outside world through their ears - the radio was their portal.

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That's one sexy cluster of fruit. Syrah. 19.5 brix. A few weeks from maturity. Harvest is getting close we can taste it. Literally. Throw on your boots and come pick fruit with us!


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1 comment:

Unknown said...

Awesome! Can't wait to hear you talk about this in 20 years...